Two hundred and seven million people around the world now call themselves content creators.
Ten million of them are here in the United States.
Almost none of them have anything of their own to sell.
Sit with that for a second, because the whole opportunity is in those three lines.
The creator economy was worth about $205 billion in 2024. This year it is around $310 billion. Goldman Sachs projects it approaches $480 billion by 2027. That is better than fifty percent growth in two years, which almost nothing else has managed in that stretch.
Most people read numbers like that and reach one conclusion. They decide they should become a creator.
So they start a channel. They post daily. They study the algorithm, chase the trend, film another video, and compete for attention against two hundred million other people doing the exact same thing on the exact same day.
That is the hardest game on the internet and it pays almost nobody.
Here is the other way to read those same numbers.
The money in this market is not flowing to the people making the content. It is flowing to the people who supply them. Every creator who builds an audience eventually hits the same wall, which is that an audience with nothing to sell is just an expense.
They need a product. They need it finished. They need their own name on it.
I have never once built my business by competing for attention. Not in 2006, not today. I supplied the people who were competing for it, and that quiet position has fed my family for twenty years.
It is also why Shreya Banerjee and I walked across a stage this past week to accept a Two Comma Club award. The funnel that qualified was not a course about making content. It was licensing rights to digital products.
Which brings me to what closes tomorrow night.
I have opened up reseller rights to nine of my products. You can put your name on them and sell them as your own, and you can sell those same rights on to other people. Two hundred million creators need something to sell. You would be sitting on nine finished products and the right to license them out.
Coupon code VEGAS works at checkout until tonight, Monday, at 11:59pm Pacific. Then this closes.
Take the supplier side here >>>
To your success,
Paul Counts
P.S. There is a version of the next two years where you try to build an audience from nothing, and a version where you spend tomorrow becoming the person that audience buys from. One of those two closes tonight at 11:59pm Pacific.
Get your license here >>>